Partner ordering, automated from intake to dispatch
Partner orders arrived as CSV files, spreadsheets, and email, and internal staff carried each one by hand. Northlane built a secure self-service portal covering intake, validation, approvals, asset generation, and dispatch tracking.

The business problem
Every partner order began as a CSV file, a spreadsheet, or an email thread. Internal staff validated data by hand, created assets, chased approvals, and moved information between disconnected tools. The workflow consumed operations capacity, and every step depended on someone's attention.
What Northlane built
Northlane created a partner-facing platform that handles the whole chain: bulk and manual ordering, address cleansing, approval gates, document and label generation, postage handling, role-based access, and order status tracking. Partners work in the portal instead of in your inbox.
Why the approach worked
It would have been easy to automate one step and call it progress. Northlane automated the whole operational chain, because a fast step inside a manual process is still a manual process.